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A letter to the world.

Lovebox · KEEP press release · June 2026

Dear friend — ten years ago, we made a small wooden box with a heart that spun when someone you loved was thinking of you. 300,000+ devices later, the heart is still there. So is the wood. So is the conviction — that love deserves a place in the real world. For years, that place stayed home with the Lovebox. KEEP takes it with you, anywhere you go. Same heart, new wings. As of June 2026 it is live on Kickstarter — and funded.

This is what we believe.

We believe in things you can hold. A feed forgets you the second you look away. A real object — a note, a keepsake, a heart in your palm — stays. Holding something is how we know it's true, and that feeling is what we build.

We believe technology should be invisible. The screen, the chip, the antenna — we hide all of it inside a piece of wood. You never have to think about any of it. You just see who was thinking of you.

We believe in building with people, not just for them. KEEP wasn't dreamed up in a meeting. It was written by you, over ten years, in every message telling us what you wished your Lovebox could do. We listened. We always will.

So we keep choosing. Wood over plastic. Letters over notifications. People over platforms. Closeness over attention. And we will never stop — not because it's easy, but because we believe in this too much to do anything else. As long as there are people who love each other and a distance between them, we will keep finding ways to close it.

Same heart. New wings.

KEEP keychain — engraved: Same heart. New wings.
With love,
Jean Victor Nicolas Lucas Gabrielle Nathalie
— The LoveTeam, in France —
The product & the campaign Lovebox · KEEP press release June 2026

From every home
to every pocket.

Someone who loves you writes a note in the free app — a few words, a drawing, a sticker. You hold your phone to your keychain for a second, and it appears on the little e-ink screen, where it stays until the next one arrives. No WiFi. No outlet. No battery. No feed.

The KEEP app — composing a note that lands on the keychain, previewing 'Good morning' with a heart-eyes emoji

What KEEP is

KEEP is a connected keychain in FSC-certified bamboo, fronted by a 2.13-inch e-ink screen — the kind that holds its image with the power off. It carries one note at a time and keeps it indefinitely: no charging, no WiFi or Bluetooth on the keychain itself. It draws the sip of power it needs through NFC, from the phone beside it.

It is a counter-intuitive piece of consumer hardware. The team behind one of the most-loved connected gift objects of the past decade spent eight months making the next one less technological, not more. No WiFi to maintain. No battery to charge. No app on the device. A message arrives on a bamboo object in your pocket, and stays until you choose to swap it.

Why now

For ten years, the team read variations of the same three emails: "I love my Lovebox — I wish I could carry it with me." · "I want one for my grandmother, but she has no WiFi." · "I message my kids when I travel; I wish they could send real ones back." KEEP answers all three at once: portable, no WiFi on the receiver's side, any sender to any KEEP through one app.

Live on Kickstarter

Funded in under 2 hours.

Raised
$24,421 of $10,000 goal · 244%
Backers
332
Time left
19 days · ends July 11, 2026
Price
$50 — last wave before $59.99 retail
Shipping
first units Sept, rest Oct 2026

Campaign figures as of June 22, 2026 · keep.lovebox.love

The KEEP keychain on a wooden desk beside a set of keys and a cup of coffee, screen reading 'Good morning'

KEEP · love, in your pocket

KEEP · product specifications

Material Screen Power Connectivity Compatibility What you send
Bamboo
FSC-certified
E-ink
2.13-inch
No battery
NFC-powered
NFC only
no WiFi/BT
iPhone & Android Text · drawings
stickers
Track record300,000+connected devices shipped to 40+ countries since 2017.
Proven team10 yearsshipping connected gift hardware — KEEP is product №2.
Crowd-backed3 roundsKickstarter '17 · Wefunder '24 · Kickstarter '26 for KEEP.
Press kit

KEEP — the press kit.

Everything a journalist needs on KEEP, the connected bamboo keychain by Lovebox: the two-page press release above, the facts below, and hi-res images free to use with credit to Lovebox.

At a glance

Fact sheet

ProductKEEP — a connected bamboo keychain that displays one note from someone you love.
MakerLovebox — designed in France; 300,000+ connected devices shipped to 40+ countries since 2017.
How it worksSomeone who loves you writes in the free iPhone/Android app → you tap your phone to your keychain → their note appears on a 2.13″ e-ink screen and stays.
TechFSC-certified bamboo · 2.13″ e-ink · NFC-powered, no battery · no WiFi or Bluetooth on the device · water-resistant.
StatusLive on Kickstarter — 244% funded ($24,421 of $10,000), 332 backers, 19 days to go. As of June 22, 2026.
PriceBack a single KEEP from $50 — the final discount wave — versus $59.99 retail. Deeper per-unit savings on multi-packs.
ShippingFirst units September 2026, remaining October 2026. Ships worldwide from EU & US hubs.
HeritageSecond hardware product from the team behind the wooden Lovebox — crowd-backed on Kickstarter in 2017, and again, for KEEP, in 2026.
Background

The story

KEEP didn't begin as a product. It began as a problem.

In 2016, Jean Grégoire was a postdoc at MIT in Boston; his fiancée was in Paris. Six hours and an ocean between them — calls scheduled around time zones, texts dissolving into feeds. So he built a small wooden box with a pixel heart that spun when she wrote to him, and gave her one too. The first Lovebox shipped between Boston and Paris and quietly became a company.

Ten years on, 300,000+ wooden Loveboxes have shipped to homes in 40+ countries, generating $30M+ in revenue and shelf space at MoMA Design Store, UncommonGoods and Nature & Découvertes. The crowd funded it in 2017 (Kickstarter), came back through a revenue-share loan in 2024 (Wefunder), and is being asked again in 2026 — for KEEP.

KEEP is the wish-list owners wrote over a decade, built: the same heart, made to travel. No WiFi on the receiver's side, no battery, portable. It funded in under 2 hours on Kickstarter.

The wooden Lovebox opening as a new message arrives, its pixel heart spinning
The original Lovebox · the heart that started it all
Hi-res · free to use with credit to Lovebox

Images

Click any image to open the full-resolution file in a new tab, then save.

Product

KEEP — front packshot
KEEP — front packshot
KEEP — back packshot
KEEP — back packshot
KEEP — front, transparent
KEEP — front, transparent

The app

The KEEP app — compose a note
The KEEP app — compose a note

In life

On a desk · 'Good morning'
On a desk · 'Good morning'
In a pocket
In a pocket
Morning routine
Morning routine
On a backpack
On a backpack
On the car keys
On the car keys
On a purse
On a purse

Logo & mark

KEEP logo — black
KEEP logo — black
KEEP logo — white
KEEP logo — white
KEEP logo — gray
KEEP logo — gray

Lovebox heritage

Lovebox · couples
Lovebox · couples
Lovebox · families
Lovebox · families
Lovebox · parents & kids
Lovebox · parents & kids
About & contact

About Lovebox

Lovebox makes connected objects that carry love into the real world. Founded in 2016 after its founder built a wooden box with a pixel heart to stay close to his fiancée across an ocean, Lovebox has shipped 300,000+ devices to 40+ countries and earned shelf space at MoMA Design Store, UncommonGoods and Nature & Découvertes. KEEP, its connected bamboo keychain, is its second hardware product — live on Kickstarter in June 2026. Designed in France.

Press contact[email protected]
Hi-res imagespress.lovebox.love
Live campaignkeep.lovebox.love
Instagram@lovebox_love

Lovebox · KEEP press kit · June 2026 · From Paris with Love